INNOVATION IS OUR TRADITION
Founded in 1735 by Jehan-Jacques Blancpain in the Swiss Jura, Blancpain is known as the world’s oldest watch brand. Loyal to its tradition of innovation and confirmed by countless horological complications invented over the years, the Manufacture is constantly pushing the boundaries of watchmaking to take this art to places where it has never been before.
Embodying a long-term vision, this commitment is expressed through the passing on of invaluable expertise from one generation to the next, along with regular investments in human resources, production technologies and research. Thanks to its constant stream of innovations and its complete mastery of the manufacturing process, Blancpain benefits from a total creative freedom. With a high proportion of its components and tools designed and made in-house, trained specialists and craftsmen, manual assembly of each movement by a single watchmaker, and refined finishes performed entirely by hand right down to the finest hidden details, the strength of the Manufacture lies in its capacity to create timepieces that are at once innovative and loyal to the grand Swiss watchmaking tradition. This philosophy is conveyed through each of the brand’s creations and all its collections, including the classic Villeret timepieces, the legendary Fifty Fathoms diver’s watch, the dainty Women models and the one-of-a-kind Métiers d'Art pieces.
The L-evolution collection reflects Blancpain’s most dynamic and avant-garde facets. These models distinguish themselves by their innovative movements combining cutting-edge technologies and respect for the time-honoured art of watchmaking – particularly through calibres equipped with three series coupled barrels ensuring an 8-day power reserve and guaranteeing a constant supply of energy to the movement.
The modular construction of the L-evolution cases has been specially designed to offer exceptional flexibility in the choice and combination of materials and finishes. The imposing and robust L-evolution timepieces catch and draw the gaze into the depths of their layered dials.
This collection hosts world-first models that have caused a stir, such as the amazing Carrousel Saphir Volant Une Minute, and the Tourbillon featuring a power-reserve display directly on the oscillating weight. Moreover, the new models celebrating the strong ties between Blancpain and the world of motorsports are quite logically part of the brand’s most provocative line, christened L-evolution R.
Website link : www.blancpain.com
Head of International PR
Tel: +41 21 796 36 36
Web Press Center: http://press.blancpain.com